Tuesday 16 December 2014

BFI EXIT POLLS


11/9/14 | RESEARCH | BFI EXIT POLLS

I wanted to find out about how exit polls give information about gender and age of audiences so I went to the BFI website. The BFI says that they carry out exit poll surveys for all the films they support using their distribution fund. It does this by asking cinemagoers about themselves and their interests so that distribution companies can market their films more effectively. This is the website I went to: http://www.bfi.org.uk.

I wanted to find out about the audiences who are likely to see a film like mine (with psychological thriller aspects). I looked at five case studies on the BFI website:
A Dangerous Method (Dir. David Cronenberg, 2011)
I also conducted some qualitative research into audiences on IMDB and Rotten Tomatoes. This is a review on A Dangerous Method copied from the website. I got this from http://www.rottentomatoes.com:
Cronenberg doesn't go in for any exploding heads this time, but the surging emotions and heady ideas on display in his adaptation of Christopher Hampton's play The Talking Cure are equally combustible”
 
The Girl with the Dragon Tattoo (Dir. David Fincher, 2011)
Qualitative research, http://www.rottentomatoes.com
 
 


Is Anybody There? (Dir. John Crowley, 2009)
 
Qualitative research, http://www.imdb.com
“What I admired about this film that it doesn't paint the elderly as something to be pitied or feared. The film is rounded out by a cast of mostly unknown British actors (at least by me, anyway, but it didn't diminish the film one bit). A screenplay that equally mixes humour, drama & pathos makes for a sparkling cocktail of a film that will have the viewer exiting the cinema feeling good”
Them (Ils) (Dir. Xavier Palud, David Moreau, 2006)



Qualitative research, http://www.rottentomatoes.com:


 
Fifty Dead Men Walking
 
Qualitative research, http://www.rottentomatoes.com:
What makes Fifty Dead Men work is the story's sheer moral complexity, which dares viewers to sympathize with anyone onscreen for more than a few minutes at a time”.
From my research of case studies on BFI Exit Polls I conclude that psychological thrillers are watched by both males and females of all ages. It is a very broad audience to appeal to.

 
 

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